Blog - Insights From Osom Studio
Illustration of a large laptop displaying a speaker icon. A woman sits on the laptop holding a computer, while a man stands holding a phone with an eye icon—highlighting concepts like WebOptimization and WordPress. Another phone shows a magnifying glass.

WCAG Compliance for EAA 2025: Last Call for WordPress and WooCommerce Website Owners

What is the European Accessibility Act (EAA)? The European Accessibility Act is an EU directive aimed at ensuring equal access to digital products and services for people with disabilities. This means that every user – regardless of physical, sensory, or cognitive limitations – should be able to fully and independently use websites, applications, self-service kiosks, […]

By Ɓukasz Kaczmarek

Maciej Nowak and Web Griebel stand in front of a colorful abstract background with the words "OSOM TO KNOW" behind them, ready to discuss Google updates, Core Web Vitals, and SEO tips. One wears a striped shirt, the other a white shirt.

Conversions & UX: Payment Trends – Interview with Web Griebel

Welcome back to Osom to Know! In this episode, we explore AI’s role in accelerating product and service development. Our guest, Joost de Valk, shares insights from launching his latest product and his experience with Yoast. We discuss the cold start problem – how to market a new product category from scratch – and the balance between AI automation and the lasting value of creativity and expertise.

By Karolina Szor

A person relaxes on a lounge chair beside a large computer screen displaying a loading bar and the message "Please wait," highlighting the importance of WebOptimization for better TTFB, with clouds and a plant in the background.

Improving TTFB in WordPress (Pt. 2): Front-End and CDN Optimizations

In Part 1 of this series, we tackled server-side performance (optimizing queries, PHP execution, and server caching) to improve Time to First Byte. In this Part 2, we shift focus to front-end and CDN-level strategies that can dramatically reduce TTFB from the user’s perspective. Even if your WordPress backend is blazing fast, network factors and […]

By Tomasz ZieliƄski

Illustration of two women interacting with large digital security icons, including a warning sign, gears, a padlock, and a password box—highlighting cybersecurity issues in WordPress and the importance of WebOptimization for safe browsing.

Improving TTFB in WordPress (Pt. 1): Backend and Server-Side Optimizations

Use a Solid Hosting Foundation Before tweaking code, ensure your hosting environment isn’t the bottleneck. No amount of optimization will overcome an underpowered server or one that’s an ocean away from your users. Consider the following: In short, start with a strong foundation: a server that’s geographically appropriate and powerful enough for your site’s load. […]

By Tomasz ZieliƄski

Two people recording a podcast; one speaks into a microphone while wearing headphones, and the other types on a laptop. Speech bubbles, a WordPress logo, and an SEO icon appear in the background.

WordPress Security VIP – Key Takeaways from Maciej Nowak’s Talk at WordCamp Porto

Maciej Nowak delivered an insightful and experience-driven talk at WordCamp Porto, focusing on the real-world implications and practices surrounding WordPress security. Drawing from his agency’s hands-on experience and highlighting case studies, Maciej emphasized why proactive measures are essential in today’s world. His goal was to raise awareness and encourage website owners, developers, and administrators to take security more seriously – starting with the basics.

By Maciej Nowak

Cindy Krum and Maciej Nowak cover from Osom to know podcast

What Google Chrome Knows About You and Your Website? Insights from Mobile SEO Expert Cindy Krum

Welcome back to Osom to Know! In this episode, we explore AI’s role in accelerating product and service development. Our guest, Joost de Valk, shares insights from launching his latest product and his experience with Yoast. We discuss the cold start problem – how to market a new product category from scratch – and the balance between AI automation and the lasting value of creativity and expertise.

By Maciej Nowak

Illustration of a person sitting next to a large smartphone screen displaying a fingerprint shield icon, symbolizing digital security or biometric authentication during migration from Joomla to WordPress, with abstract blue leaves in the background.

Migration from Joomla to WordPress part 3 – Advanced user role tactics, modules & a smooth go-live

In an earlier part of the series on migrating a website to WordPress, we discussed the content migration process. Once it has been migrated, it is also worth considering how to design the site’s user ecosystem so that it is scalable and manageable. If the Joomla site had user registrations or a team of content […]

By Maciej Nowak

Illustration of two laptops facing each other with folders and files being transferred between their screens, symbolizing data sharing or migration from Joomla to WordPress. The background features abstract blue leaves and shapes.

Migration from Joomla to WordPress part 2 – Best Practices for Automated & Manual Data Transfers

Choosing Your Joomla to WordPress Migration Approach In the previous part of this blog post series, we covered how to prepare your environment for migrating data from Joomla to WordPress. Now, we’ll focus on a key decision: choosing the right approach for the actual content migration. There are two main options – automated plugins or […]

By Maciej Nowak

Illustration of a person working at a computer near server racks and another holding a five-star rating, with a large monitor displaying website builder icons and a crane—symbolizing optimizing Largest Contentful Paint (LCP) in WordPress.

Migration from Joomla to WordPress part 1 – Planning and Environment Setup

Migrating a website from Joomla to WordPress can be challenging, but it’s a common path as sites grow and need more flexibility. Joomla and WordPress are both PHP/MySQL-based CMS platforms with similar hosting requirements, yet they differ in structure and ease of use. Joomla uses a complex system of articles, categories, menus, modules, and components, […]

By Maciej Nowak

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WordPress through the years: Insights on Themes, Block editors, and AI with Hendrik Luehrsen

Welcome back to Osom to Know! In this episode, we explore AI’s role in accelerating product and service development. Our guest, Joost de Valk, shares insights from launching his latest product and his experience with Yoast. We discuss the cold start problem – how to market a new product category from scratch – and the balance between AI automation and the lasting value of creativity and expertise.

By Karolina Szor

Two men stand before abstract shapes and the text "OSOM TO KNOW." The man on the left, sporting glasses and a patterned shirt, smiles warmly. Meanwhile, his counterpart on the right has long hair and a serious expression in a plain shirt, embodying an SEO strategist's focus.

AI, SEO, and Automation: How to start marketing a new product category? Interview with Joost de Valk

Welcome back to Osom to Know! In this episode, we explore AI’s role in accelerating product and service development. Our guest, Joost de Valk, shares insights from launching his latest product and his experience with Yoast. We discuss the cold start problem – how to market a new product category from scratch – and the balance between AI automation and the lasting value of creativity and expertise.

By Maciej Nowak

An illustration of people optimizing technology: A woman on a laptop, a man at a desk with another laptop, and a woman holding a phone. Symbols like a speedometer, cloud, gears, and tablet capture the essence of connectivity and efficiency—perfect for improving WordPress's Largest Contentful Paint (LCP).

How to Improve Largest Contentful Paint (LCP) in WordPress: A Comprehensive Guide

Largest Contentful Paint (LCP) and Its Impact on SEO Largest Contentful Paint (LCP) is a critical performance metric that measures how quickly the main content of a page loads. It’s one of Google’s Core Web Vitals and even a ranking factor for SEO . In simple terms, LCP tracks the time from when a user […]

By Kamil Jankowiak

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