Blog - Insights From Osom Studio
Two men stand before a backdrop adorned with abstract shapes in red, blue, and white. The bold words "Osom to Know" hover above them. One man sports a beard and wears a checkered shirt; the other has medium-length hair in a light shirt, effortlessly embodying accessibility akin to WCAG standards.

The role of OSINT in Modern Cybersecurity – Interview with Ricardo Silva

Explore our latest episode with Ricardo Silva, where we delve into the intricate world of cybersecurity. Maciej Nowak engages with Ricardo, a seasoned cybersecurity expert with an impressive background as a former infantryman and special forces officer.

By Maciej Nowak

Graphic with "OSOM TO KNOW" text, featuring two people. One is an older person with short gray hair and a checkered shirt; the other is a younger person with medium-length hair and a white shirt. Perfect for website messaging in tech B2B, the background boasts abstract shapes in red, blue, and white.

How current laws shape WCAG? – Interview with Bet Hannon

Maciej Nowak delves into the intricacies of web accessibility and its legal context. Joined by Bet Hannon, they explore the challenges faced by B2B companies and consumer-oriented services in making their websites accessible and compliant. From understanding the ADA and predatory lawsuits in the US to the stringent European Accessibility Act, this episode offers valuable insights into the evolving landscape of web accessibility.

By Maciej Nowak

Two individuals, a woman and a man, stand before a colorful abstract background featuring the text "OSOM TO KNOW," perfectly capturing the essence of tech B2B innovation. The design includes spheres and gradient-colored shapes, echoing dynamic website messaging that speaks to industry leaders.

Building effective website messaging – Interview with Cheryl Salazar

In this episode, we delve into the world of website building and tech marketing strategies. Joined by special guest Cheryl Salazar, we explore the challenges faced by B2B tech companies in effectively communicating their value to customers through their websites.

By Maciej Nowak

A man and a woman, standing among abstract geometric shapes and the words "OSOM TO KNOW," smile warmly. The man sports a white shirt, while the woman dazzles in a patterned top. Together, they embody the spirit of OSOM users, exuding confidence and style.

Handling 30 million users and staying financially sustainable – Interview with Marieke van de Rakt

In this episode, Marieke van de Rakt from Yoast share insights on managing a WordPress plugin with 30 million users, AI integration, and empowering women in tech.

By Maciej Nowak

Two men stand in front of a graphic background with abstract shapes in shades of blue, red, and white. Text reads "OSOM TO KNOW." Both bearded men are casually dressed, embodying a subtle brand awareness strategy.

7 Tips on building Brand Awareness – Interview with Adam Robinson

In our latest episode, we were honored to host Adam Robinson, an industry powerhouse and the founder of retention.com. Adam’s insights and experiences with e-commerce, social media, and building a brand on LinkedIn are an eye-opener for anyone looking to scale their business in the digital age.

By Maciej Nowak

Two men stand in front of abstract, colorful shapes and the text "OSOM TO KNOW." As part of an AI campaign, the man on the left has long hair and wears a white shirt, while the man on the right has short hair, a beard, and wears a plaid shirt.

AI campaign: 5 surprising results on performance maximizing strategies – Interview with David Sinton

Tune in to the episode for a deep dive into the impact of AI in content creation, the unexpected findings from shipping tests, and the power of providing educational content to lengthen the buyer journey and drive growth in e-commerce. Plus, don’t forget to subscribe for more insightful episodes and reach out with your unanswered questions!

By Maciej Nowak

Wordpress plugin sales tactics

Behind the code: Strategies for selling WordPress plugin – Interview with Carlos Moreira

Dive into the WordPress plugin world with Carlos Moreira. Gain valuable insights on plugin development, community engagement, and the future of technology from an experienced solopreneur. We delve into the dynamics of pricing models, the impact of community engagement, and the evolving landscape of plugin development in an ever-changing technological world. Join us as we uncover the osom insights and experiences of Carlos Moreira in this engaging and enlightening conversation.

By Maciej Nowak

Graphic with the text "OSOM TO KNOW" and three circular photos, reminiscent of the dynamic energy of WordCamp Europe 2024. The top shows a person with light hair, bottom left a bearded individual with glasses, and bottom right a long-haired person laughing, all amidst colorful abstract shapes.

WordCamp Europe 2024: Struggles, cultural experiences, and community – Interview with organizers Ohia and Marco

Dive into the realm of open source software and WordPress development with the Osom To Know podcast, featuring expert guests Jared Novack and Lukas Gächter. Discover the impactful journey of Timber, an open source library, and gain insights into community-driven development, evolving open source projects, and the role of open source in business advantage. Join hosts Lector and Maciej Nowak as they uncover the competitive edge, community contributions, and the platform mindset that have shaped the open source landscape.

By Maciej Nowak

Let's talk Timber and Open source

Let’s talk Timber and Open Source stories – Interview with Jared Novack and Lukas Gächter

Dive into the realm of open source software and WordPress development with the Osom To Know podcast, featuring expert guests Jared Novack and Lukas Gächter. Discover the impactful journey of Timber, an open source library, and gain insights into community-driven development, evolving open source projects, and the role of open source in business advantage. Join hosts Lector and Maciej Nowak as they uncover the competitive edge, community contributions, and the platform mindset that have shaped the open source landscape.

By Maciej Nowak

Two men are smiling in front of a colorful, abstract background with spheres and cloud-like shapes. The text "OSOM TO KNOW" hovers above them, reflecting the innovation in WordPress they champion.

Exploring Business and Innovation in WordPress Ecosystem – Interview with Roger Rosweide

Explore the world of SaaS, WordPress, and business growth with Roger Rosweide, co-founder of Wild Cloud, as he shares insights on strategic investment, partnerships, and navigating failures in the WordPress ecosystem. Join the Osom To Know podcast as Maciej Nowak and Roger Rosweide dive into the challenges, successes, and unique strategies that have shaped Wild Cloud’s journey to innovation and growth.

By Maciej Nowak

Two people are smiling in front of a modern, abstract background with blue, red, and white elements. The text "OSOM TO KNOW" is partially visible behind them, symbolizing innovative partnerships driving product growth.

Leveraging Partnerships for Better Integration and Product Growth – Interview with Roslyn Lavery

On today’s episode Maciej Nowak speaks with Roslyn Lavery. Roslyn manages partners in the payment category as Director of Partner Management at WooCommerce (Automattic). She is passionate about building shared value through partnership with a focus on building merchant benefit and increasing the sum of the parts. Working with or alongside WordPress and WooCommerce for 12+ years she has a long history spanning site development to deep partnerships in the space.

By Maciej Nowak

Two people stand confidently before a vibrant abstract background featuring spheres and curved shapes, with "OSOM TO KNOW" prominently displayed. One has long hair in a white shirt, and the other, bald with glasses and a beard, wears maroon. It’s the perfect rule of thumb moment captured in art.

The Rule of Thumb: GDPR, Plugins, and Understanding Your Data – Interview with Helmut Januschka

On this episode of Osom to Know, our host Maciej Nowak is joined by guest Helmut Januschka, Head of Software Engineering @krone_at Austrian biggest private news publisher, is an expert in website protection and security. He understands the risks that businesses face when their websites are targeted by bots, leading to potential loss of business. A common issue he addresses is the inundation of spam emails through contact forms, which can overwhelm a company’s back office and cause them to miss genuine support cases.

By Maciej Nowak